We Make Wine
“Sometimes in life, you are in the right place at the right time and don’t even know it.” — Anonymous
Erika Bride was hired in 2015 as the Marketing Manager for Bel Vino Winery, and since then her knowledge and expertise in the wine industry has grown exponentially, along with her impact for Bel Vino. She quickly grew and grasped the wine industry, thus solidifying this as her career of choice. Within a two-year period, Mrs. Bride was promoted to General Manager and in this role increased the profitability of the entire organization both in sales and revenue, taking the winery to the next level. During that time, she also created a new wine brand that has been extremely popular called Butterfly Effect. When the pandemic hit in March of 2020, everyone’s lives changed. Through her innovative spirit, Mrs. Bride found unique and creative ways to increase sales during this difficult period which continues today. It was during this time that she was promoted to VP of national sales heading the distribution of private label and wholesale wines working for Bel Vino’s sister company Cali Wine & Vine. Mrs. Bride has built a very successful private label program and continues to expand the Butterfly Effect brand to include 5 different flavored sparkling wine flavors and 4 still wines. Her tried and true brand Butterfly Effect has an eye-catching label with a positive message encouraging people that one act of kindness can change someone’s life. Mrs. Bride, a graduate of UCSD with a communications degree, dreams of having these wines in every restaurant, liquor store and supermarket across the country by offering a unique niche line of high-quality California sparkling and still wines featuring flavors that are not available anywhere else!

Erika Bride
Our Wine Selection
More Than Wine
Transformative power of one act of kindness
At our company, we believe in the transformative power of one act of kindness, much like the butterfly effect in nature. Just as a single flutter of a butterfly’s wings can cause a ripple effect that changes the course of a hurricane, we believe that one small act of kindness can change someone’s life for the better. We strive to embody this philosophy in everything we do, from crafting exceptional wines to building meaningful relationships with our customers and community. Our mission is to create a positive impact, one sip at a time, by bringing people together through the enjoyment of wine and the simple joy of sharing kindness. We believe that every person has the power to make a difference in the world, and we are committed to doing our part by promoting kindness, compassion, and generosity in all that we do. Join us on our journey to make a difference, one act of kindness and one glass of wine at a time.
All wines on this site are produced, bottled and sold by Cali Wine & Vine LLC, in Temecula, California.